At Softcat, I was tasked with leading the creative comms assets for International Women’s Day. The first thing I did was head to their website to see what design approach they are taking for this year. I found that their theme was #AccelerateAction, this is how I came to the current design you can see on the right. This implies forward moving thinking which aligns strongly with the campaign. This project did really well on socials with over 100 reactions on their LinkedIn post.

The assets I created were; social media graphic, animated digital screen video and email banners for internal use.

The software I used for this project was; Adobe Illustrator and Premier Pro.